Current Initiatives

The Listowel BIA is currently working on several initiatives including strategic planning to develop a roadmap for the activities of the BIA for the next 2-3 years.  The Listowel BIA Facebook Page Discover Listowel is gaining momentum and will be used to promote all the business community has to offer.  The Listowel BIA maintains the four grand entrance signs to the community, the street banners in the downtown area, and the annual flowers and seasonal decorating throughout the designated area.  

Win This Space: 

In order to find new and innovative ways to provide business support to our community, the Listowel BIA applied for a grant from the Libro Prosperity Fund to assist in the development of an economic development project. The BIA believes the project will directly result in business growth and development, new job creation, fill vacant retail space in the community as well as provide valuable exposure for our town. Adapted from a project implemented in a neighbouring rural community with great success, "Win This Space" will be launched this spring. The project will see entrepreneurs complete business preparation sessions with the finalist receiving financial support towards commercial rental space in the town of Listowel. Participants will learn to create a business plan, budgeting, human resources, and marketing while sharpening presentation skills for the creation of their new business or the expansion of their existing business. In addition to the project directly benefiting the local community, the project has the potential to attract new businesses and entrepreneurs from outside of the area. The marketing of the project will also support current businesses as well as Listowel as a whole as a large part of the project will be to market Listowel as a place to be. The BIA will be marketing Listowel at the same time as a place to 'Shop, Dine and Discover Listowel.' By filling vacancies, we will also have more to offer shoppers and that will in turn, also support current businesses.

For information on the project or to discuss sponsoring "Win This Space" contact us.


The Holiday Season:

Santa roamed the streets of Listowel from Dec 1 to 16. People were encouraged to find him, take a picture and tag #discoverlistowel for a chance to win Shop Dollars.  Pictures of winners and all the information regarding roaming Santa can be found on our event page Roaming Santa on our Facebook page at Discover Listowel.

The Listowel BIA held a business holiday decorating contest, encouraging businesses to transform the town by decorating for the holdiay season.  Voting was held online from Dec 4 to Dec 12. The top ten were then judged by a panel of BIA Board Members.  The winner this year was Tenpas Decor!  Congratulations to Tenpas and all of the participating businesses!  Vist our Facebook page Discover Listowel for our business decorating album to see the winning buisness and all participates.